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SOURCEIMPACT
FREE TOOLKIT — INSTANT ACCESS
Stop Guessing Whether Your Influencer Campaigns Are Working
The free ROI toolkit used by performance-driven brands to measure every dollar of influencer spend — before, during, and after the campaign.
WHAT'S IN THE TOOLKIT:
- The ROI formula that accounts for direct revenue, earned media value, and content repurposing rights — so you have a single defensible number to report to leadership.
- A campaign brief template that gets better content from creators every time — including the deliverables section, messaging guardrails, and usage rights clause that protects you.
- The 11-point creator vetting checklist that eliminates fake followers, brand conflicts, and compliance risk — run every creator through this before you sign anything.
- How to build a micro-influencer roster of 20 creators for the cost of one celebrity post — with benchmarks showing why micro outperforms macro on conversion rate 78% of the time.
- The Source Impact discovery engine that surfaces pre-vetted creators by niche, engagement rate, and audience demographics — filtered and ready to contact in under 10 minutes.
FROM BRAND PARTNERS ON SOURCE IMPACT:
"We'd been running influencer campaigns for 2 years without a consistent ROI framework. This toolkit gave us that in one afternoon. The vetting checklist caught 3 fake-follower accounts before we signed."
— Marketing Director, D2C wellness brand
"The campaign brief template reduced our revision rounds from 5–6 per creator to 1–2. That alone saves us days per campaign. The creator knows exactly what we need before they film a single frame."
— Influencer Marketing Manager, SaaS company